Personal Brand Site

1440px

Full size

Key Highlights

Professional positioning

Service showcase

Booking integration

Thought leadership

About this template

Establish your personal brand with this professional website. Features about section, services, testimonials, blog, and contact - everything you need to showcase your expertise and attract opportunities.

What's included

About section

Services showcase

Testimonials

Speaking page

Blog

Calendar booking

Contact form

Social links

Best for

ConsultantsCoachesSpeakersFreelancersExecutives

Industries

ConsultingCoachingSpeaking

AI Generation Prompt

Create a personal brand website:

1. HERO:
- Professional headshot
- Name and title
- Brief value proposition
- Social links
- "Work with me" CTA

2. ABOUT:
- Extended bio
- Background/story
- Credentials/certifications
- As seen in (logos)

3. SERVICES:
- Service cards with:
  - Title
  - Description
  - Starting price or "Get quote"
  - CTA
- Consulting, Coaching, Speaking, etc.

4. TESTIMONIALS:
- Client testimonials with photos
- Results/outcomes mentioned
- LinkedIn-style recommendations

5. CASE STUDIES / WORK:
- Project highlights
- Results achieved
- Client logos

6. SPEAKING:
- Past speaking engagements
- Topics available
- Speaking reel video
- Booking CTA

7. BLOG/ARTICLES:
- Thought leadership content
- Article previews
- Newsletter signup

8. CONTACT:
- Booking calendar embed
- Contact form
- Email and social links

DESIGN:
- Professional and polished
- Personal but not informal
- Strong personal imagery
- Trust indicators

COLORS:
- Sophisticated palette
- Navy, gold, or custom brand colors
- Clean backgrounds


RESPONSIVE DESIGN (CRITICAL):
- Mobile-first approach: Design for 375px width first, then scale up
- Breakpoints: sm (640px), md (768px), lg (1024px), xl (1280px)
- Touch targets: Minimum 44x44px for all interactive elements
- Navigation: Hamburger menu on mobile, full nav on desktop
- Typography: Scale down headings on mobile (text-2xl → text-lg)
- Spacing: Reduce padding/margins on mobile (p-8 → p-4)
- Images: Use responsive images with srcset, object-fit: cover
- Grid: Stack columns on mobile (grid-cols-1), expand on desktop
- Hide non-essential elements on mobile with hidden md:block
- Test at 375px, 768px, 1024px, and 1440px widths

SEO & AI OPTIMIZATION (CRITICAL FOR DISCOVERABILITY):

1. HTML HEAD REQUIREMENTS:
- <title> tag: Primary keyword first, brand last (max 60 chars)
- <meta name="description"> : Action-oriented, include primary keyword (max 155 chars)
- <link rel="canonical" href="[full-url]">
- <meta name="robots" content="index, follow">
- Open Graph: og:title, og:description, og:image (1200x630), og:url, og:type
- Twitter Card: twitter:card="summary_large_image", twitter:title, twitter:description, twitter:image
- AI crawler discovery links in <head>:
  <link rel="alternate" type="text/markdown" href="[url].md" title="Markdown">
  <link rel="alternate" type="application/ld+json" href="[url].json" title="Structured Data">

2. SEMANTIC HTML STRUCTURE:
- Single <h1> containing primary keyword (first 40-60 words answer the page's main query)
- Logical heading hierarchy: h1 > h2 > h3 (never skip levels)
- Use <main>, <article>, <section>, <nav>, <header>, <footer>, <aside> landmarks
- Each <section> should have an aria-label or heading
- Use <figure> and <figcaption> for images with context

3. JSON-LD STRUCTURED DATA (in <script type="application/ld+json">):
- WebSite schema with SearchAction for site search
- Organization schema with logo, sameAs social links
- BreadcrumbList schema for navigation context
- Match primary schema to content type:
  - Landing pages: WebPage or Product
  - Blogs: Article with author, datePublished, dateModified
  - E-commerce: Product with offers, price, availability
  - FAQ sections: FAQPage schema (critical for AI answer engines)
  - Local business: LocalBusiness with address, hours, geo
  - Events: Event with startDate, location, offers

4. CONTENT STRUCTURE FOR AI CITATION (GEO/AEO):
- First paragraph (40-60 words): Direct answer to page's primary intent
- Use clear, factual language - AI prefers authoritative, non-fluffy content
- Include specific numbers, statistics, dates where relevant
- Each H2 section should stand alone as a complete answer
- Add statistics/facts every 150-200 words (increases citation likelihood)
- FAQ sections: Use consistent ## FAQ heading with ### Question / Answer pattern
- Use <hr> or --- between distinct content sections (helps AI chunking)

5. IMAGES & MEDIA:
- All <img> must have descriptive alt text (not "image" or "photo")
- Use loading="lazy" for below-fold images
- Include width and height attributes to prevent CLS
- Use WebP format with fallback, srcset for responsive
- Add structured data for key images (ImageObject schema)

6. PERFORMANCE (Core Web Vitals):
- Largest Contentful Paint: Hero image/text visible < 2.5s
- Cumulative Layout Shift: Reserve space for images, ads, embeds
- First Input Delay: Minimize JS blocking, defer non-critical scripts
- Use font-display: swap for web fonts
- Preload critical resources: <link rel="preload">

7. ACCESSIBILITY (also helps SEO):
- All interactive elements keyboard accessible
- Focus states visible on all focusable elements
- Color contrast ratio minimum 4.5:1 for text
- aria-label on icon-only buttons
- Skip link to main content

This prompt will be used to generate your project. Feel free to customize it in the builder.