Use Case

Entertainment Token Guide: A Creator's Tutorial for Solana

This guide explains how to create and launch a token for your entertainment brand on Solana. We cover the complete process, from initial concept to ongoing revenue, using a launchpad with integrated tools. You'll learn the costs, the setup steps, and how to build a sustainable project with your community.

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Key Benefits

Launch fee is 0.1 SOL (~$20) with a creator revenue model of 0.30% on every trade.
Includes an AI website builder, saving $29-99 per month on external tools.
Post-graduation, projects earn 1% in perpetual fees via Solana's Token-2022 standard.
Holder rewards are built-in, distributing 0.30% of trade volume back to loyal supporters.

The Problem

Traditional solutions are complex, time-consuming, and often require technical expertise.

The Solution

Spawned provides an AI-powered platform that makes building fast, simple, and accessible to everyone.

Why Entertainment Creators Are Building Tokens

From fan clubs to funding models, tokens are reshaping creator economies.

Tokens are becoming a core tool for entertainers, streamers, musicians, and content houses. They move beyond simple merchandise or subscriptions, creating a digital asset that represents shared success with your audience. A token can fund new projects, offer exclusive access, and build a tighter-knit community where supporters are also stakeholders. On Solana, this is fast and affordable, with transactions costing fractions of a cent, making micro-interactions and rewards feasible. Compared to traditional platforms where you might pay 30-50% in fees, a well-structured token puts more control and revenue directly in your hands.

Launchpad Comparison: Where to Build Your Token

Not all launchpads are built for a creator's long-term success.

Choosing where to launch is critical. Many platforms offer a basic launch but lack the tools for long-term growth. Here’s a direct look at options for entertainment creators.

FeatureGeneric Launchpad (e.g., pump.fun)Spawned.com (Solana + AI Builder)
Upfront Cost~0.1-0.2 SOL0.1 SOL (~$20)
Creator Revenue0%0.30% on every trade
Holder RewardsNot standard0.30% distributed to holders
Website/HomebaseSeparate cost & setupAI website builder included
Post-Graduation FeesVaries, often higher1% perpetual via Token-2022
Ongoing SupportMinimalIntegrated community & revenue tools

The key difference is sustainability. A platform with 0% creator revenue offers no ongoing income from your project's activity. Our model ensures you earn from day one and have a professional web presence ready immediately, which is crucial for building trust.

Step-by-Step Tutorial: Launch in Under 30 Minutes

Follow these concrete steps to go from idea to a live entertainment token with a website.

  1. Prepare Your Assets: Have your token name, symbol (e.g., $STREAM, $BEAT), and a logo image ready. Decide on your initial narrative—what does this token represent for your community?
  2. Connect Your Wallet: Visit the launchpad and connect a Solana wallet like Phantom. Ensure you have at least 0.15 SOL for the launch fee and initial gas.
  3. Configure Your Token: Enter your token details. Set the creator fee to 0.30%. This is your share of every buy and sell. The holder reward of 0.30% is automatically configured.
  4. Build Your AI Website: Use the integrated builder. Input your brand details, and it generates a landing page with your token info, social links, and a description. This becomes your project's official home.
  5. Review & Launch: Confirm the details. Pay the 0.1 SOL launch fee. Your token and website go live instantly on Solana devnet for testing, then you can push to mainnet.

The Entertainment Token Revenue Model: 3 Streams

A successful token creates multiple income streams. Here’s how the economics work for an entertainer with a growing community.

  • Trading Fees (0.30%): This is your base income. If your token reaches $100,000 in daily trading volume, you earn $300 per day passively. This scales directly with your community's activity.
  • Holder Rewards (0.30%): This isn't your income, but a growth engine. The same 0.30% of volume is distributed to everyone holding your token. It incentivizes long-term holding and loyalty, creating a stable supporter base. For example, a holder with 1% of the supply earns $3 daily from that $100k volume.
  • Post-Graduation Fees (1%): After your token grows and 'graduates' from the initial launch phase, it migrates to use Solana's Token-2022 standard. This enables a perpetual 1% fee on transfers. This future-proofs your project, ensuring you always earn from secondary market activity, similar to how traditional royalties work.

Real Use Cases: From Musicians to Streamers

Tokens are versatile. Here are specific ways entertainers are using them.

  • Independent Musician: Launches $ALBUM to fund their next record. Holders get early access to tracks, exclusive merch discounts, and a vote on the album cover. The 0.30% trading fee helps fund studio time as the community trades.
  • Gaming Streamer: Creates $CLAN for their viewer community. Holders get access to subscriber-only games, can win 'play with streamer' slots via token-gated raffles, and earn rewards from the token's trading volume.
  • Digital Artist/Animator: Uses $FRAME to build a patron system. Holders receive monthly exclusive wallpapers or sketches, and the token revenue supports the creation of longer, free public content.

Each case uses the token as both a funding tool and a membership pass, with the integrated website serving as the hub for all these benefits. For more on gaming-specific tokens, see our guide on how to create a gaming token on Solana.

Final Verdict: Is This Right for Your Entertainment Brand?

For most creators looking to build a direct, sustainable economy with their fans, launching a token on Solana through a full-service platform is a strong move.

The low barrier to entry (0.1 SOL), combined with immediate revenue (0.30%) and a ready-made website, removes the traditional hurdles of tech setup and high upfront costs. The model is built for the long term, with holder rewards fostering loyalty and the Token-2022 upgrade securing future income.

Consider this path if: You have an engaged community, want to diversify your income beyond platform ads or sponsorships, and are ready to offer unique value to your most dedicated supporters. Look elsewhere if: You expect a 'set and forget' project. A token requires ongoing community engagement and communication to maintain value.

For creators on other chains, the principles are similar but economics differ. You can compare approaches in our guide for how to create a gaming token on Ethereum.

Ready to Launch Your Entertainment Token?

Turn your audience into stakeholders today.

Your token and website are a few clicks away. The process is designed for creators, not crypto experts.

  1. Gather your brand assets: Logo, token name, and a short description.
  2. Have 0.1 SOL ready in a Phantom or Solflare wallet.
  3. Start the launch process and use the AI to build your site in minutes.

You'll go live with a sustainable revenue model from the first trade and a professional home for your community to gather.

Related Topics

Frequently Asked Questions

Yes, 0.1 SOL (approximately $20) is the launch fee to create your token and generate your AI website. You will also need a small amount of SOL for transaction fees (less than $0.10). There are no monthly fees for the website builder, saving you $29-99 per month compared to standard website services.

You earn 0.30% of every buy and sell transaction of your token. This happens automatically. For example, if your token has $50,000 in trading volume in a day, you earn $150. After your token grows and graduates, you will also earn a 1% perpetual fee on all transfers using the Token-2022 standard, creating a long-term royalty-like income.

The 0.30% holder reward is distributed to everyone holding your token. This incentivizes people to buy and keep your token, creating a stable, long-term community. It turns passive holders into active earners who benefit from the token's trading activity, aligning their success with yours.

No. The entire process requires no coding. The AI website builder asks for basic information about your project (name, description, social links) and automatically generates a professional-looking landing page. You can customize it further if you want, but it's ready to go immediately.

Absolutely. Any entertainment brand with an audience can benefit. A token can act as a premium membership, funding tool for new equipment or projects, or a way to offer exclusive content (like early episode access or behind-the-scenes videos) to your most dedicated supporters.

Your AI-generated website is your central hub. You promote this URL to your existing audience on social media, in video descriptions, or during streams. The website will display your token's contract address for easy buying. Growth starts with your core community, which then attracts broader crypto traders.

The main differences are speed and cost. Solana transactions are faster and much cheaper (fractions of a cent versus dollars on Ethereum), which is essential for a token expecting frequent, small trades from fans. Our model also bundles the website and built-in revenue, whereas on other chains you'd often need to assemble these pieces separately. For a detailed chain comparison, see our guide on [how to create a gaming token on Base](/use-cases/token/how-to-create-gaming-token-on-base).

Graduation is when your token reaches a certain liquidity or market cap threshold and migrates from the initial launch pool to a full, independent token on Solana using the 'Token-2022' standard. This standard allows for advanced features, including a perpetual 1% fee on all token transfers. This fee goes directly to you, the creator, forever, securing a long-term revenue stream from your project's ecosystem.

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